ABOUT
MODFRAM IMAGEHAUS IS A SKILLED PHOTOGRAPHY AND VISUAL STORYTELLING STUDIO, EQUIPPED WITH TOP-QUALITY TOOLS TO BRING YOUR VISION INTO REALITY. WE TRANSFORM LIGHT INTO STORY and SCULPT SHADOW INTO REVELATION. YOUR VISION—EXECUTED WITH PRECISION. WITH EDITORIAL MAGNETISM AND SCROLLSTOPPING CONTENT, YOUR IDENTITY EMERGES WITH INTENT. OUR PORTRAITS GIVE YOU A REFRESHED SENSE OF SELF CONFIDENCE AND DIRECTION TO REDEFINE YOUR NARRATIVE.
STRENGTHEN YOUR BRAND'S PROMINENCE—WHETHER PERSONAL OR PROFESSIONAL. ENGAGE YOUR AUDIENCE WITH STRIKING, HIGH-IMPACT IMAGERY. LET MODFRAM IMAGEHAUS HELP YOU STAND OUT IN A CROWDED MARKET.
We partner with courageous individuals who are eager to explore their own individual authenticity and who want freedom in true expression. By embracing openness, showing up to serve face, and easing into vulnerability, the inner self manifests to evoke one’s personal duende and innate magnetism.
ABOUT
MODFRAM IMAGEHAUS IS A SKILLED PHOTOGRAPHY AND VISUAL STORYTELLING STUDIO, EQUIPPED WITH TOP-QUALITY TOOLS TO BRING YOUR VISION INTO REALITY. WE TRANSFORM LIGHT INTO STORY and SCULPT SHADOW INTO REVELATION. YOUR VISION—EXECUTED WITH PRECISION. WITH EDITORIAL MAGNETISM AND SCROLLSTOPPING CONTENT, YOUR IDENTITY EMERGES WITH INTENT. OUR PORTRAITS GIVE YOU A REFRESHED SENSE OF SELF CONFIDENCE AND DIRECTION TO REDEFINE YOUR NARRATIVE.
STRENGTHEN YOUR BRAND'S PROMINENCE—WHETHER PERSONAL OR PROFESSIONAL. ENGAGE YOUR AUDIENCE WITH STRIKING, HIGH-IMPACT IMAGERY. LET MODFRAM IMAGEHAUS HELP YOU STAND OUT IN A CROWDED MARKET.
We partner with courageous individuals who are eager to explore their own individual authenticity and who want freedom in true expression. By embracing openness, showing up to serve face, and easing into vulnerability, the inner self manifests to evoke one’s personal duende and innate magnetism.
PATH AND IDENTITY
MEET PIRELLI
Overview
Background
Depth
Born and raised in Salt Lake City with an instinctive eye for composition, Pirelli found his way to Saint George in 2016. He draws on his innate spiritual influences to create raw, expressive work. His photographic journey began while modeling vintage clothes for online sales, sparking a passion that evolved from e-commerce to portraiture. Pirelli is ignited by the freedom that comes from photography as a form of creation and bringing to light the layered beauty of his subjects, utilizing available resources to produce stunning images. With an affinity for secondhand aesthetics, he effortlessly blends talent with ingenuity.
MODFRAM ORIGIN
Overview
Identity
Depth
From a spark of inspiration and consistent footwork, Modfram Imagehaus was born in early 2024 - the vision of photographer and founder Pirelli Gray. The name Modfram, a creative evolution of "Moodframe," captures the brand's commitment to authenticity, beauty and art, inner vision, and unwavering self-belief. While maintaining a full-time job, Pirelli devoted nearly a year to crafting a brand rooted in intuitive direction and bold artistry. Having recently launched in June 2024, Modfram Imagehaus acts as a catalyst for both individual confidence and business transformation.
THE METHODOLOGY
Overview
Path
Depth
We begin each session with a methodology focused on inner reflection and confidence-building techniques. Through intentional photography and mindful dialogue, we create space for authentic expression and self-discovery. This method allows genuine moments to happen organically while maintaining visual excellence. The result is imagery that frees both natural beauty, inner confidence and visual symmetry, fueling artistic expression while amplifying self confidence and business growth.
THE PURPOSE
Overview
Our why
Depth
Modfram Imagehaus exists to create meaningful impact through photography. We believe in building authentic connections, expressing creativity together, and leaving people better than we found them. Our work celebrates bold individuality and raw authenticity, forging creative fire into real-world impact. By choosing Modfram Imagehaus, you’re not just getting a photographer—you’re gaining a strategist, conceptualizer, designer, aspirant, and motivator, all in one. Someone who understands your creative process, respects your vision, and has the vigor to bring it to life.
ON THE HORIZION
Overview
PHASE 2
Depth
The next evolution of Modfram Imagehaus introduces expansion into professional videography and comprehensive branding, supporting larger creative ventures and business refinement. Our focus ultimately will shift towards editorial and artistic photoshoots, while building meaningful collaborations with fashion designers, music artists, spiritualists, and aligned industries. With our enviable growth, we plan on establishing a dedicated studio space for full control over artistic creation.
MEET PIRELLI
Overview
Background
Depth
Born and raised in Salt Lake City with an instinctive eye for composition, Pirelli found his way to Saint George in 2016. He draws on his innate spiritual influences to create raw, expressive work. His photographic journey began while modeling vintage clothes for online sales, sparking a passion that evolved from e-commerce to portraiture. Pirelli is ignited by the freedom that comes from photography as a form of creation and bringing to light the layered beauty of his subjects, utilizing available resources to produce stunning images. With an affinity for secondhand aesthetics, he effortlessly blends talent with ingenuity.
MODFRAM ORIGIN
Overview
Identity
Depth
From a spark of inspiration and consistent footwork, Modfram Imagehaus was born in early 2024 - the vision of photographer and founder Pirelli Gray. The name Modfram, a creative evolution of "Moodframe," captures the brand's commitment to authenticity, beauty and art, inner vision, and unwavering self-belief. While maintaining a full-time job, Pirelli devoted nearly a year to crafting a brand rooted in intuitive direction and bold artistry. Having recently launched in June 2024, Modfram Imagehaus acts as a catalyst for both individual confidence and business transformation.
THE METHODOLOGY
Overview
Path
Depth
We begin each session with a methodology focused on inner reflection and confidence-building techniques. Through intentional photography and mindful dialogue, we create space for authentic expression and self-discovery. This method allows genuine moments to happen organically while maintaining visual excellence. The result is imagery that frees both natural beauty, inner confidence and visual symmetry, fueling artistic expression while amplifying self confidence and business growth.
THE PURPOSE
Overview
Our why
Depth
Modfram Imagehaus exists to create meaningful impact through photography. We believe in building authentic connections, expressing creativity together, and leaving people better than we found them. Our work celebrates bold individuality and raw authenticity, forging creative fire into real-world impact. By choosing Modfram Imagehaus, you’re not just getting a photographer—you’re gaining a strategist, conceptualizer, designer, aspirant, and motivator, all in one. Someone who understands your creative process, respects your vision, and has the vigor to bring it to life.
ON THE HORIZION
Overview
PHASE 2
Depth
The next evolution of Modfram Imagehaus introduces expansion into professional videography and comprehensive branding, supporting larger creative ventures and business refinement. Our focus ultimately will shift towards editorial and artistic photoshoots, while building meaningful collaborations with fashion designers, music artists, spiritualists, and aligned industries. With our enviable growth, we plan on establishing a dedicated studio space for full control over artistic creation.
MEET PIRELLI
Overview
Background
Depth
Born and raised in Salt Lake City with an instinctive eye for composition, Pirelli found his way to Saint George in 2016. He draws on his innate spiritual influences to create raw, expressive work. His photographic journey began while modeling vintage clothes for online sales, sparking a passion that evolved from e-commerce to portraiture. Pirelli is ignited by the freedom that comes from photography as a form of creation and bringing to light the layered beauty of his subjects, utilizing available resources to produce stunning images. With an affinity for secondhand aesthetics, he effortlessly blends talent with ingenuity.
MODFRAM ORIGIN
Overview
Identity
Depth
From a spark of inspiration and consistent footwork, Modfram Imagehaus was born in early 2024 - the vision of photographer and founder Pirelli Gray. The name Modfram, a creative evolution of "Moodframe," captures the brand's commitment to authenticity, beauty and art, inner vision, and unwavering self-belief. While maintaining a full-time job, Pirelli devoted nearly a year to crafting a brand rooted in intuitive direction and bold artistry. Having recently launched in June 2024, Modfram Imagehaus acts as a catalyst for both individual confidence and business transformation.
THE METHODOLOGY
Overview
Path
Depth
We begin each session with a methodology focused on inner reflection and confidence-building techniques. Through intentional photography and mindful dialogue, we create space for authentic expression and self-discovery. This method allows genuine moments to happen organically while maintaining visual excellence. The result is imagery that frees both natural beauty, inner confidence and visual symmetry, fueling artistic expression while amplifying self confidence and business growth.
THE PURPOSE
Overview
Our why
Depth
Modfram Imagehaus exists to create meaningful impact through photography. We believe in building authentic connections, expressing creativity together, and leaving people better than we found them. Our work celebrates bold individuality and raw authenticity, forging creative fire into real-world impact. By choosing Modfram Imagehaus, you’re not just getting a photographer—you’re gaining a strategist, conceptualizer, designer, aspirant, and motivator, all in one. Someone who understands your creative process, respects your vision, and has the vigor to bring it to life.
ON THE HORIZION
Overview
PHASE 2
Depth
The next evolution of Modfram Imagehaus introduces expansion into professional videography and comprehensive branding, supporting larger creative ventures and business refinement. Our focus ultimately will shift towards editorial and artistic photoshoots, while building meaningful collaborations with fashion designers, music artists, spiritualists, and aligned industries. With our enviable growth, we plan on establishing a dedicated studio space for full control over artistic creation.
Founder
Photography Specialization
PORTRAIT
PORTRAIT
PORTRAIT
PORTRAIT
PORTRAIT
PORTRAIT
EDITORIAL
EDITORIAL
EDITORIAL
EDITORIAL
EDITORIAL
EDITORIAL
BRANDING
BRANDING
BRANDING
BRANDING
BRANDING
BRANDING
PRODUCT
PRODUCT
PRODUCT
PRODUCT
PRODUCT
PRODUCT
MARKETING
MARKETING
MARKETING
MARKETING
MARKETING
MARKETING
Future Client Highlights
Unknown
PENDING
01
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
Unknown
PENDING
01
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
PENDING
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
Unknown
01
Unknown
PENDING
02
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
Unknown
PENDING
02
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
PENDING
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
Unknown
02
Unknown
PENDING
03
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
Unknown
PENDING
03
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
PENDING
AS MODFRAM GROWS, OUR ESTABLISHED PARTNERSHIPS AND COLLABORATIONS WITH DISTINGUISHED BUSINESSES WILL BE DISPLAYED HERE TO SHOWCASE OUR CLIENT RELATIONSHIPS
Unknown
03
Available
JUNE
JULY
AUGUST
The divide between exceptional photography, composition, ingenuity, customer experience, and image quality can OFTEN result in lackluster outcomes THAT HURT YOUR IMAGE.
We resolve this discord with finesse and intentional, empowering methodologies. Our discernment for design and composition, paired with consistent refinement, allow us to create images of grandeur that enhance your aesthetics and resonate with today’s evolving audiences. We create with boldness, grit, and innovation, showcasing the distinctive edge that sets our work apart. If YOU SEE something that ignites your fire, let’s collaborate.